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Amazon ads negative keyword research from search term reports

Amazon ads negative keyword research from search term reports

Paid ads and PPC · delivered in 1 day · Quick service

This order delivers a focused pass on your Amazon Sponsored Products search term report, turning raw click and spend data into a ranked list of negative keywords ready for you to apply. You send the export and your brief; we return the analysis within the stated timeframe.

Amazon Ads budgets often leak on search terms that look relevant but never convert, wrong use cases, wrong intent, free or used modifiers, and similar near-misses. The search term report shows the spend and clicks, but deciding what to block, what to monitor, and what simply needs a lower bid takes a consistent process. That is exactly what this order provides: you supply the export, we flag the highest-risk rows, and you apply the recommended negatives yourself inside Amazon Ads.

Who this suits

Sellers and PPC managers already running Sponsored Products campaigns who want a ranked negative keyword list built from their own data, along with guidance on match type and where in the account structure to apply each negative.

This is not a full account audit. It does not cover Sponsored Display, listing content, A+ pages, pricing or inventory advice, or reverse-ASIN research used in place of your own search term data. We do not request account login access or take on ongoing campaign management, and there is no promise around ACoS or ROAS outcomes.

How the process works

You submit your CSV export along with any brand or product terms that must be protected from being flagged. We clean the file, apply a consistent waste-detection review using spend and order figures where available, and return the findings within the agreed delivery time. You remain in full control of implementation; we do not log into Seller Central or Advertising Console, and no campaign settings are changed on our end.

Data requirements

We need a minimum of 14 days of data, though 30 days or more is preferable, since larger samples make the ranking more reliable. At minimum, include the customer search term, clicks and spend columns. Adding orders, sales, campaign, ad group, targeting and match type columns sharpens the judgement further. Smaller exports can still be reviewed; any limitations in the data are noted in the final guidance. Remember to list any brand or product names that should never be suggested as negatives.

The exact deliverables, formats and quantities for this order are set out in the package details above.

What happens after you buy

Your order opens its own thread here the moment it is paid, and everything about that order - questions, changes and the final report - happens in it.

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